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The 33 year old Converse Black Low Tops from Magdalen Road, Norwich, believes taking part in the competition has already given him the marketing Converse Shoes Collection
and communication strategies he needs to build a successful business in the future. He said: "I had such a great response from everyone during my 15 days and I am delighted to have won.
Winning the competition means he will now receive two months' free trading in The Mall Norwich, as well as business training and a new laptop.
goods to a global market. Taking part in the competition has helped me combine my business skills my development skills in order to help the company move forward." The Mall Norwich, in partnership Converse Uk Mens Trainers
"My dream is to one day sell their Converse High Cut Style
The competition is worth more than 10,000, with each business chosen by the judges receiving a stall in a prime position on the shopping floor.
The entries were judged by a panel which included Alan Day, general manager for The Mall Norwich, Elaine Maslin, acting business editor for the Norwich Evening News and Chris Featherby, store manager of Argos in The Mall.
Mr Kotak was crowned the winner after completing two weeks' free trading in The Mall Norwich during the semi finals of the competition.
Kutch Craft sources all of its stock from Mr Kotak's hometown of Bhuj, in the Kutch district of the Gujarat state. The products are made by local people and include Kutchi shawls, women's purses, handbags, cushion covers, wall hangings and other accessories.
Handcrafted goods show I've got the Norwich Retail Factor
"The region I come from is very small and has not got much recognition for its craft and products. I want to promote it as much as possible and give them a better livelihood.
with the Evening News, launched The Retail Factor to give start up businesses the chance to win two months' free trading at The Mall.
Manan Kotak's business Kutch Craft impressed the judges with his overall trading figures, the presentation of his goods and his focus on handcrafted Indian items.
Miss Maslin said that Mr Kotak's commitment to fair trade and the potential to grow in the future helped make him the winner. Meanwhile, Mr Day said: "I am confident that in Kutch Craft we have unearthed Norfolk and North Suffolk's retailer of tomorrow."
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